Author Topic: <closed> The French Restaurant - Korat  (Read 18587 times)

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Offline Baby Farts

Re: The French Restaurant - Korat
« Reply #30 on: May 04, 2012, 06:42:35 PM »
That's the one.  If I owned a restaurant I wouldn't promote it on that forum.  Mainly, because that's not the ideal target market of people I would want.  It's the Thai clients that will drive your business and make it lucrative, just look at Pitini.  Prime example.  All that mumbo jumbo from Mr. Marketing man over there is quite amusing..especially points #3 and #6. 
 

sicho

  • Guest
Re: The French Restaurant - Korat
« Reply #31 on: May 05, 2012, 09:45:30 PM »
Another expert on how to run a business has had a pop at the House of Bull. He's peeved that the farang menu has been taken off:

I can understand not wanting to create waste each day but I fail to see how you build the business up without giving a service?

Jack and his partner have decided to reduce the scope of the menu until business picks up. That presumably means Thai food is selling and Western food was not. Jack does actually have experience of running restaurants and makes a success of them. Therefore, I would respect his judgement rather than that of some whinger who thinks that success in business here means catering for foreigners, throwing away food that's not sold and making a loss as a result. If his view was taken as advice and the restaurant closed because it lost money, he would be back on the internet crowing about that too.

 

Offline Johnnie F.

Re: The French Restaurant - Korat
« Reply #32 on: May 06, 2012, 02:20:37 AM »
Their desire to be courted as a consumer group of itself just shows their state of integration into society here. Looks like they don't want to be integrated, but rather live in a parallel society of their own. I can still count on my fingers how often I have been to a farang restaurant in those 23 years I have been in Korat now.

Back in Germany I had been to Chinese or Thai Restaurants far more often. It's the same here: somebody running a restaurant with foreign specialties will be frequented by Thais mainly. If he surrenders to those "homesick" farangs and focuses on catering to them, he won't have enough business to succeed. Because the Thais will stay away then.
Fun is the one thing that money can't buy
 

Offline Baby Farts

Re: The French Restaurant - Korat
« Reply #33 on: May 06, 2012, 06:56:02 AM »
Well said, Saf.  Jack does have the experience of running restaurants and I'm certain he knows what he's doing and doesn't have to rely on the Bozo groups' advice and input.  I remember years ago when he had this cool little pub just down the street from the Pizza shop called, "Jack's place." 

As far as farang food goes...lets face it.  Some Thais do like it, but they won't eat it everyday.  They will, however eat Thai food everyday.  How many Thais are there in Korat?  How many farangs?  Which market should one target the most? 
 

sicho

  • Guest
Re: The French Restaurant - Korat
« Reply #34 on: May 06, 2012, 07:29:50 AM »
Their desire to be courted as a consumer group of itself just shows their state of integration into society here. Looks like they don't want to be integrated, but rather live in a parallel society of their own. I can still count on my fingers how often I have been to a farang restaurant in those 23 years I have been in Korat now.

Back in Germany I had been to Chinese or Thai Restaurants far more often. It's the same here: somebody running a restaurant with foreign specialties will be frequented by Thais mainly. If he surrenders to those "homesick" farangs and focuses on catering to them, he won't have enough business to succeed. Because the Thais will stay away then.

They seem to think that any restaurant with an English or European name on its sign board must cater for them, even though farang diners are few and far between in Korat. When such a place does as they wish they knock it and encourage others not to patronise it.
 

sicho

  • Guest
Re: The French Restaurant - Korat
« Reply #35 on: May 06, 2012, 07:31:57 AM »
Well said, Saf.  Jack does have the experience of running restaurants and I'm certain he knows what he's doing and doesn't have to rely on the Bozo groups' advice and input.  I remember years ago when he had this cool little pub just down the street from the Pizza shop called, "Jack's place." 

As far as farang food goes...lets face it.  Some Thais do like it, but they won't eat it everyday.  They will, however eat Thai food everyday.  How many Thais are there in Korat?  How many farangs?  Which market should one target the most?

You probably know that Jack also has a very successful restaurant elsewhere in Korat right now.
 

Lebowski

  • Guest
Re: The French Restaurant - Korat
« Reply #36 on: May 06, 2012, 09:23:43 AM »
Judging by the type of expat here in Korat these days then I often wonder who in their right mind would want to open a foreign food restaurant here and have to deal with this lot anyhow.

Although, from what I can gather, there seems to be this expat garbage in every city here in Thailand now.

If I was going to open a restaurant then I'd probably open a Thai food one for the local Thais and let the Mrs immerse herself in the business, as that would be less of a headache and there is a much bigger customer base due to the majority of Thais eating out everyday. You would just have to be good and they will come to eat as there are plenty of crap Thai restaurants too.
 

sicho

  • Guest
Re: The French Restaurant - Korat
« Reply #37 on: May 06, 2012, 09:45:57 AM »
Judging by the type of expat here in Korat these days then I often wonder who in their right mind would want to open a foreign food restaurant here and have to deal with this lot anyhow.

Although, from what I can gather, there seems to be this expat garbage in every city here in Thailand now.

If I was going to open a restaurant then I'd probably open a Thai food one for the local Thais and let the Mrs immerse herself in the business, as that would be less of a headache and there is a much bigger customer base due to the majority of Thais eating out everyday. You would just have to be good and they will come to eat as there are plenty of crap Thai restaurants too.

It reminds me of the early days of British package holiday tourism when families would not consider eating Spanish food and took cereals and jam with them.

I agree with your views on running a restaurant here. Mrs, saf has done just that and it's worked well. She's a very good cook and is lucky to have a second in the kitchen. Customers love the food and find the prices very reasonable. She has learned to limit the Western menu to dishes that Thais also eat. The restaurant has farang customers most days but, as we were advised and expected, it's the Thai customers that make the business possible. You have to learn what works in your local area.

It's certainly true that the food has to be better than average. Other things need to be better than the competition too but that's for would-be restaurateurs to find out for themselves.
 

sicho

  • Guest
Re: The French Restaurant - Korat
« Reply #38 on: May 06, 2012, 10:58:25 AM »
He's either making it up as he goes along or showing us that he doesn't use his brain very much:

The way I see it Nookie is if they only served Thai food from the start then theres no problem....but...to start trading with a western menu and especially when it is published on the internet for all to see, and then to drop it completely with no further word causes people who go expecting a nice steak or something to feel incredibly disgruntled,(as I was).
Not exactly the best way to increase business, I feel.


The only menu that I can find on the internet is an image posted on that same forum by another member, not by the restaurant owner. If you look at the Facebook link also posted on that same thread, many of the responses are in Thai. That might be a clue as to the type of restaurant this is. Menus change from time to time and there's no reason why an owner should publicise that on the internet if he didn't put his menu there in the first place.
 

Offline Baby Farts

Re: The French Restaurant - Korat
« Reply #39 on: May 11, 2012, 04:30:05 AM »
Still at it on that forum.  I'll bet this guy hasn't even set foot in there yet.

"I'll stick to McDonalds for my french fries"
 

sicho

  • Guest
Re: The French Restaurant - Korat
« Reply #40 on: May 11, 2012, 02:06:32 PM »
Here's another screamer from someone who's obviously never been there:

Could it be that they have problems communicating in English? If, as I suppose, he is French and she Thai, none of the two is anglophone after all...

What's an anglophone, by the way? I didn't know that any were made in England these days.
 

Offline Johnnie F.

Re: The French Restaurant - Korat
« Reply #41 on: May 11, 2012, 02:20:03 PM »
What's an anglophone, by the way? I didn't know that any were made in England these days.

Good point! Almost all over the world people do learn English, except in the US, the UK etc., where many people think it had been put in their cradle and they'd already know,  and only they would know.  :spin
Fun is the one thing that money can't buy
 

Lebowski

  • Guest
Re: The French Restaurant - Korat
« Reply #42 on: May 11, 2012, 02:20:48 PM »
He's just being a smug git and trying to sound clever........but failing.
 

sicho

  • Guest
Re: The French Restaurant - Korat
« Reply #43 on: May 11, 2012, 03:10:49 PM »
Perhaps it's a development of the talking dict. You can call someone who doesn't speak English and the 'phone translates for you.

Funny police man off "Allo Allo"
 

Offline thaiga

Re: The French Restaurant - Korat
« Reply #44 on: May 11, 2012, 04:57:30 PM »


   A talking dict WELL that could be a bit embarrasing at times.   

                                                                                                                       



 
Anyone who goes to a psychiatrist should have his head examined.
 

sicho

  • Guest
Re: The French Restaurant - Korat
« Reply #45 on: May 20, 2012, 10:14:47 PM »
Someone told me that the Korat branch of the Michelin Guide is at it again. It seems that some people find it open, others don't and some criticise without ever having been there. Perhaps the owners see who's coming and lock the door if they don't like the look of them.   :lol
 

Offline thaiga

Re: The French Restaurant - Korat
« Reply #46 on: May 21, 2012, 12:41:54 AM »


   Michelin Guide What tyres  :lol

   A man on a cloned forum calls this thread a cloned thread :uhm

   
Anyone who goes to a psychiatrist should have his head examined.
 

sicho

  • Guest
Re: The French Restaurant - Korat
« Reply #47 on: May 21, 2012, 08:13:52 AM »

   Michelin Guide What tyres  :lol

   A man on a cloned forum calls this thread a cloned thread :uhm

 

Cloned thread? Where's the cloning? Does he/she mean here or the article on the Grumpy Blog (link below)? It's all original other than the quotations used to illustrate how some people elsewhere slag off establishments in town at the slightest excuse.
 

Offline Johnnie F.

Re: The French Restaurant - Korat
« Reply #48 on: May 21, 2012, 08:43:42 AM »
Perhaps the owners see who's coming and lock the door if they don't like the look of them.   :lol

That's very likely! And who could blame them? Do we have to wear tags "I'm not a minus farang!" now to avoid being mistaken for an undesirable?

Alexa's "reach" figure for the last month does show the number of their followers is dwindling fast: 0.00063 -40%, the publicity the boy had raised for them with his 600 emails complaining not to be allowed in isn't lasting.
Fun is the one thing that money can't buy
 

Offline Baby Farts

Re: The French Restaurant - Korat
« Reply #49 on: May 21, 2012, 09:23:45 AM »
Thaiga, funny you mention cloned forum aka copying....something Alfie detest amongst his students when he gives them writing assignments, but he does the same thing. No originality, copy someone's work, put a hyphen between the name, register with privacy protect dot org in order to try and conceal his identity (fail), wait for the lemmings to follow.
 

Offline Johnnie F.

Re: The French Restaurant - Korat
« Reply #50 on: May 21, 2012, 09:38:30 AM »
Quote from: Alfie
Well, it's often said that no publicity is bad publicity. I'm not sure I completely agree with that but this thread (and another clone thread elsewhere  ;) :D ) has certainly advertised the place a bit recently.

Right, Alfie! Now I just wonder why the forum you posted that on with all the publicity given by the well-founded and constructive criticism here, and even the targeted emails sent to hundreds by the boy, isn't increasing its access figures steadily and lasting? :uhm
Fun is the one thing that money can't buy
 

sicho

  • Guest
Re: The French Restaurant - Korat
« Reply #51 on: May 21, 2012, 09:58:41 AM »
What we have achieved here is to attract positive interest in a restaurant that has a menu slightly different from the usual in Korat town.

There is such a thing as bad publicity. There's a campaign by a few people on another forum to put people off visiting a restaurant at which they have never, themselves, been customers. That may have raised interest but it has also put off people from even trying the place. On this forum, we have encourage people, instead, to visit it.

Marks out of ten for goodwill?
 

Offline Baby Farts

Re: The French Restaurant - Korat
« Reply #52 on: May 21, 2012, 10:43:03 AM »
Right, Alfie! Now I just wonder why the forum you posted that on with all the publicity given by the well-founded criticism here, and even the targeted emails sent to hundreds by the boy, isn't increasing its access figures steadily and permanently? :uhm

Correct, JF, and Alfie CLONED the original KF word for word and put a hyphen in the name hoping to inherit all the members of KF.  My question is while did he try so hard to conceal his identity?

"Well, it's often said that no publicity is bad publicity"

Right Alfie, unless it occurs on your forum for new businesses in which case "Publicity is bad publicity (thanks to some of your members)."  Anyone in their right mind wouldn't advertise on your forum.
 

Offline Johnnie F.

Re: The French Restaurant - Korat
« Reply #53 on: May 21, 2012, 10:44:32 AM »
Attitude counts! The "criticism" is that a restaurant, run by two persons only, just isn't kept unlocked without short interruptions for running to the next market to stock up on supplies needed to keep the quality of food  and the whole range of items on the memue actually available. Now what would the bitching be, if Phil and Kaek employed more staff to keep it open all the time, while he and his wife have to run out shortly to keep things running properly, and therefore raised the prices to pay for the salary of the attendant? Or if they couldn't offer everything they wrote on the menue all the time etc?

Isn't there a bench outside near to wait? Phil and Kaek should be given the advice to put a sign there "Be right back!" to avoid those 'misunderstandings', when the proper running of their restaurant requires to lock it for the moment while still indicating that service is only unavailable for a short moment. I wonder why retired people pretend to be in such a hurry! There's nothing wrong in waiting for good things to be prepared properly. Stocking up at the local market is part of the preparation!

It is fully understandable to me that Phil and Kaek need to do the shopping themselves to keep the quality up! Ordering things to be brought by a samlor like some restaurants do wouldn't guarantee the quality they want to serve, or create a lot of waste resulting in the need to raise prices!

The prevailing attitude in that "discussion" is that most of the leading voices just don't want to see, understand and respect other peoples' concerns and ways of proper handling! :spin

That their 'criticism' isn't constructive at all is yet another point!
Fun is the one thing that money can't buy
 

sicho

  • Guest
Re: The French Restaurant - Korat
« Reply #54 on: May 21, 2012, 11:30:22 AM »
Some good points there, JF!

Also, restaurant kitchens are often incredibly busy at lunch times and in the evenings. Phil and Kaek's restaurant has very long opening hours and I can imagine that they need to rest as well as run errands. They probably go to the market early each morning to get the best produce and then have to do the prep. before customers arrive. So, their working day may start at 6.00 or 7.00 and continue long after the official closing time. Phil told me that his wife uses the quiet time in the afternoon to do things away from the restaurant that include more shopping as well as personal trips.

A restaurant that's serious about its food is very different from a bar where the items for sale are ready to serve in a moment. A lot more work is involved.

There is, also, the issue of supplies that are delivered. Inconsistency of service by these other businesses is a frequent headache. If the ice truck doesn't turn up, you have to leave the restaurant and buy it yourself. The same applies if the beer delivery is late.

It's easy for a customer to criticise if he or she doesn't know what's involved in providing them with the service that's visible at the time of the visit. These people should think before they attack people like Phil and Kaek on a public forum.
 

Offline thaiga

Re: The French Restaurant - Korat
« Reply #55 on: May 21, 2012, 01:40:25 PM »
 

  Surely theres enough places to eat in korat without worrying one was not open.

 perhaps he was out gathering frogs legs :evilgrin
Anyone who goes to a psychiatrist should have his head examined.
 

sicho

  • Guest
Re: The French Restaurant - Korat
« Reply #56 on: May 21, 2012, 01:49:59 PM »
There aren't many offering decent European food in Korat town. Not surprising, is it?
 

Offline Johnnie F.

Re: The French Restaurant - Korat
« Reply #57 on: May 21, 2012, 02:06:26 PM »
Some farangs appear not to have understood that the mechanisms for a "supplies market for farangs" in Korat could only work with a sufficient number of participants, competitors. Due to lacking sufficent offer and demand that can make such market work we can only see our relation to farang supply businesses as the two-way street: constructive criticism and some tolerance in case of imperfections in exchange for improvements. Hard-headedness, or better 'the attempt to exert power' by ruining a business with dumb forum posting, doesn't get us anywhere! If things get too bad we as consumers can always quietly vote with our feet. Guess the other forum makes that experience once again. ;D
Fun is the one thing that money can't buy
 

sicho

  • Guest
Re: The French Restaurant - Korat
« Reply #58 on: June 05, 2012, 07:37:59 PM »
Phil and Kaek have closed their restaurant. Phil needs to return to France for medical treatment and cannot continue.

If anyone has a serious interest in taking over the lease and buying the fixtures and fittings, please PM me. I can let you have more information and put you in touch with Phil.

The restaurant is in a good location off Mittraphap Road in Korat with a potentially good customer base in the immediate area.

I hope that Phil recovers quickly.
 

Offline Johnnie F.

Re: The French Restaurant - Korat
« Reply #59 on: June 05, 2012, 07:44:33 PM »
I'm sorry to hear that! My best wishes for Phil's recovery!
Fun is the one thing that money can't buy
 

 



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