Author Topic: Thailand among world top 10 in YouTube time  (Read 953 times)

Offline thaiga

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Thailand among world top 10 in YouTube time
« on: September 09, 2016, 12:01:52 PM »
Thailand among world top 10 in YouTube time

Thailand has moved up in the rankings in terms of YouTube watch time, retaining its place in the top 10 in 2016, aided by cheaper smart devices and burgeoning telecom infrastructure.

The ranking, revealed by Google Thailand, shows the mobile-first preference of Thai viewers and their fondness for sharing content and engaging with social media. Since Google Inc does not have a policy on conducting official rankings, the results were rough estimates.

"Thais have watched 1.7 hours of video daily on Google's YouTube this year, up from 1.1 hours last year," said Pete Nuchanatanon, head of marketing at Google Thailand.

Up to 65% of YouTube watch time in Thailand is spent on mobile devices, up from 52% last year, he said.

Mr Pete credited fourth-generation (4G) wireless broadband, the nationwide high-speed wireless network and low-cost mobile data plans for the sharp increase in viewing.

Thailand, Vietnam and Japan are the three Asian countries to make the top 10 this year.

Mr Pete said the rocket fuel behind Thailand's growth is the young population of 18- to 45-year-olds.

"There are eight independent content creators in Thailand with a mass following of over 1 million subscribers each on their YouTube channels," he said.

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